Insights

Happy Holidays from Allegiance Capital

Holiday Greetings From Allegiance Capital

Distinctively Different

According to Hallmark, every year in the United States approximately 1.5 billion holiday cards are sent out. That equates to tens of millions of dollars being spent by consumers and businesses on holiday cards that are about as exciting as getting socks as a present. And of those billions of holiday cards, you can probably count on one hand those which were memorable. Yet every year, companies continue to send the ‘clutter’. Not the case with Allegiance Capital Corporation, one of the largest private investment banks serving the lower middle market. Allegiance Capital Corporation has always taken an unconventional approach to set itself apart from other investment banks, and they continue the unconventional trend with their holiday cards.
“The old cliché, a picture is worth a thousand words, particularly a cartoon picture, is a way that Allegiance Capital can express what is happening in the economy today, “ says David Mahmood the 73 year-old Founder and Chairman of Allegiance Capital Corporation. “Allegiance Capital Corporation has used cartoons over the years to express what is going on in the economy much the way a political cartoonist is able to comment on political events. Each year Allegiance Capital Corporation issues a custom Christmas card that is a reflection, to some degree, as to what is happening in the economy. As a financial firm, it is well aware of the debt crisis we are experiencing both in the United States and Europe and the impact it is having on people. This year’s Christmas card points out that it has now reached Santa Claus – a graphic way to illustrate that tough times are here.”

Allegiance Capital Christmas Card

Over the years, Mr. Mahmood has used cartoons to give insight into some of the problems that confront the privately held businesses that he represents and sells. These cartoons may be seen at: https://allcapcorp.com/m-a-humor/
The timeless adage that laughter makes everything better or at least makes everything more tolerable is relevant to Allegiance Capital Corporation’s annual holiday card. Everyone knows the economy is not at its peak, but just as Allegiance Capital takes a different approach towards its business, their annual holiday card gives a different way to look at the economy and how people are handling it.

About Allegiance Capital Corporation

Allegiance Capital Corporation is an investment bank specializing in financing and selling businesses in the middle market. Allegiance Capital has won multiple awards recognizing the value it delivers to clients. Examples include: 2009 Dealmaker of the Year (Dallas Business Journal), 2008 Boutique Investment Bank of the Year (M&A Advisor), 2006 Investment Bank of the Year (Dallas Business Journal). Subscribe to the Capital Ideas blog by visiting: www.allcapcorp.com/library/blog.
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